Colorado Web Solutions

Segment Yahoo Store Customers with Customer Manager

Posted on June 29th, 2011 by Matt Sampson - Colorado Web Solutions

While many of our clients have already integrated Yahoo’s Customer Registration, we’ve been getting a lot of questions regarding the Customer Manager and how this can be used to more effectively manage your existing customer base. I thought it would be a good idea to briefly cover some of the major features and benefits available via the Customer Manager link found in Store Manager.

Customer Manager at its most basic level is designed to generate reports that store owners can use to more effectively understand and target their customer base. The reports allow owners to sort and filter relevant customer information and past order data. Prior to this important release, there was not a way to access or use any of the customer information collected via the Customer Registration module. Now, store owners can filter customers into specific groups or segments, gaining a better understanding of who their customers are – which translates to better marketing strategies.

The filtering and sorting allows store owners to find out what products customers are buying and when. Owners can use this information to create unique “single-use” coupons designed as an advanced method of up-selling or cross-selling. Owners can use email marketing, showcasing new or sale items targeted to specific customers who have purchased similar items in the past. The filters are quite powerful and can be used to show order values, order histories, total number of orders and much more.

If used properly, the Customer Manager can be a powerful tool to understand your customer buying habits. If you’re currently using Customer Registration and you haven’t taken a look at the Customer Manager, we strongly suggest you take some time to review what this feature can do.

For more information on Customer Registration installs, please click here:
http://www.coloradowebsolutions.com/blog/general-news/yahoo-store-customer-registration-installation-starting-at-150/

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Special Pricing on the New Yahoo Store Floating Cart

Posted on April 12th, 2010 by Matt Sampson - Colorado Web Solutions

UPDATE ON FLOATING CART INSTALLS: We have recently discovered upon installing quite a few of the Floating Carts, that the technology is incredibly buggy and needs improvement from Yahoo! While we still feel that the Floating Cart is a very beneficial tool to use, we are advising all clients to wait to install the Floating Carts until Yahoo! can get the scripts fixed and tested more thoroughly. We are still accepting Pre-orders and will still be honoring our sale pricing, but at this point the floating cart installations have been put on hold. We will update the blog when we resume installations again.

Hi Everyone!

As you’ve probably seen in the last week, Yahoo! Store has released one of their most significant upgrades in the last few years, the new Floating Cart. We’ve been hard at work learning how to use and implement this new technology and we are pleased to announce today a special price on both the basic installation and advanced installation for the entire month of April.

Basic Installation: $200 – During April $125
Advanced Installation: $325 – During April $250

Save $75 on either installation during April!

Ready to get it installed? Fill out this form and we will get you set up quickly!

What is the Basic Installation of the Floating Cart?

The basic installation of the new Yahoo! Store floating cart will be added directly above your site’s wrapper in the top right corner. We will customize the colors to match your site perfectly and assist you in setting up the options and features.

How much does the Basic Floating Cart Installation Cost?

The basic Installation will be priced at $200 starting in May, but for the entire month of April, we are offering a $75 early bird discount bringing the total cost to only $125!

[Sign Up Now]

What if I want my floating cart integrated directly into my site?

We are also offering an Advanced Installation of the Floating Cart that will integrate the floating cart directly into your site. An example of advanced integration would be replacing the “My Shopping Cart” link within your stores design with the new floating cart.

How much does the Advanced Floating Cart Installation Cost?

The advanced Installation will be priced at $325 starting in May, but for the entire month of April, we are offering a $75 early bird discount bringing the total cost to only $250!

[Sign Up Now]

We are very excited about this new technology from Yahoo! Merchant Solutions and we are ready to install it on your site! If you are not familiar with the new Floating Cart yet, Yahoo! has posted a detailed blog post about it here.

As always, if you have any questions, please let us know! We are here to help.

Remember, this special pricing is only valid during the month of April, so don’t delay!

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