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The 90 Minute SEO Experiment – Yahoo Store Traction


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April 22nd, 2009 | General News, Search Engine Optimization, Yahoo Store Tips


The 90 Minute SEO Experiment – Yahoo Store Traction

Posted on April 22nd, 2009 by Matt Sampson - Colorado Web Solutions

Ninety Minutes. That’s all it took. My hat goes off to Google for winning the race between them and Yahoo!. It only took us 90 minutes to get indexed in google…

Background: In case you missed the last post, I essentially found a search term “Yahoo Store Traction” that had no organic listing results. I then posted a short blog post using that term (yahoo store traction) in the post. I published the post and waited. Now you are caught up, but if you’d like to read the first post, it can be read here.

The Results: It took Google.com 90 minutes to index a post we made in our blog. That’s incredible. We took a term (yahoo store traction) that returned zero results at 9:45 in the morning and by making one post about it in our blog, it was indexed and live in the google results by 11:15 that same day. I’ve attached screen shots below of the before and after from the same day. By the time you read this there will be even more results I assume since I’ve mentioned Yahoo Store Traction a few times already.
See the results for yourself.

Yahoo.com has not indexed the term yet, but I will keep an eye on them and let you know in the comments below when they do. At this point it’s been almost 4 hours.

Before Traction Post

Before Yahoo Store Traction Post - 9:45 am - 4-22-09

After Yahoo Store Traction Post - 11:15 am - 4-22-09

After Yahoo Store Traction Post - 11:15 am - 4-22-09

So what does this all mean? There are a number of ways this data can be interpreted, so I’ll highlight just a few.

First and foremost, content matters! As is clear in this example, your blog really matters. Post to it often, but say things that are useful. The content I posted wasn’t copied from someone else, it was written from scratch. Do the same and you’ll start to reap the results.

Second, experiment and learn from the results. Tracking a single seo experimental term like we just did is simple, but if you want to track your entire sites performance over time, we’d highly suggest you get your free SEO Report at 15SEO.com. Each month that data can be used to determine if your efforts are working and which specific terms are making headway. For Yahoo! Stores, it’s an invaluable tool for SEO.

Finally, if you don’t have a blog, it’s time to consider starting one. Blogging is easy, copying and pasting is even easier though. If you are planning to copy and paste content, blogging is probably not the best idea for your site, but if you have something to say that is original and content copied from another site, by all means open a blog today! I think we’ve clearly identified the value that a blog on your Yahoo! Store can provide.

Want to learn more about setting up a blog on your Yahoo! Store?

Please keep in mind of course that our site is very well indexed within google and the other engines. Your site may not have as dramatic a response at first, but will over time.

Do you have a suggestion for our next SEO experiment? Let us know in the comments section below and if we give it a try we’ll let you know!

Thanks for reading this everyone, get out there and start adding content!

Matt Sampson
CEO
Colorado Web Solutions
http://www.coloradowebsolutions.com

FOLLOW UP: I just learned from one of our clients that our friends at 1Choice4YourStore.com also conducted a similar experiment this weekend and garnered the same results! In these times of cutting back where we can, it’s very clear that SEO is a hot topic for Yahoo! Stores. Read their Post Here.

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